Coming soon

Nail Democracy

About the company

Established to consolidate a fragmented industry with strong underlying growth.

Nail Democracy was founded by two female entrepreneurs with the ambition to establish the company as a market leader in an industry with an annual turnover of 3 BSEK.

Why invest in Nail Democracy

  • • Over the past year, the company has established a strong brand and a network of 6 salons with underlying processes and systems that can scale. The next phase is to start rolling out up to 100 salons in Sweden within a 5 year period.
  • • The Swedish market for nail salons has an annual turnover of over 3 billion SEK and the industry has grown annually by 10-15 % over the last 10 years.
  • • Nail Democracy has a strong brand and concept that creates recognition and loyal clients. Customer satisfaction is central to Nail Democracy and the majority of the customer base book a new appointment within three weeks.
  • • The company is forecasting positive P/L for the first six units incl overhead during 2023.
  • • Sales in 2023, for the first 6 salons, are estimated at 13-15 million SEK with projected EBITDA of 1,2-1,8 million SEK. Nail Democracy is also looking at the possibilities of creating its own product line, which would further strengthen the brand.
  • Nail Democracy is targeting to raise up to 10 million SEK to further finance the establishment of new units and to strengthen support functions. During the first half of 2023, a further 4-6 salons are planned to be opened.
Coming soon

Nail Democracy

Current news about Nail Democracy

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